Class Starter.Copy questions 1-3, then read on page 556 in your textbook.
- Describe Solomon Asch’s line experiment.
- What was the purpose of the experiment?
- How were participants (subjects) deceived?
Word(s) of the Day: “foot in the door” technique & “door in the face” technique
WOD FOR AP PSCYH Normative conformity; informational conformity; identification
The term conformity is often used to indicate an agreement to the majority position, brought about either by a desire to ‘fit in’ or be liked (normative) or because of a desire to be correct (informational), or simply to conform to a social role (identification).
3 Types of Conformity
1. Normative Conformity
- Yielding to group pressure because a person wants to fit in with the group. E.g.Asch Line Study.
- Conforming because the person is scared of being rejected by the group.
- This type of conformity usually involves compliance – where a person publicly accepts the views of a group but privately rejects them.
2. Informational Conformity
- This usually occurs when a person lacks knowledge and looks to the group for guidance.
- Or when a person is in an ambiguous (i.e. unclear) situation and socially compares their behavior with the group. E.g. Sherif Study.
- This type of conformity usually involves internalization – where a person accepts the views of the groups and adopts them as an individual.
- Conforming to the expectations of a social role.
- Similar to compliance, there does not have to be a change in private opinion.
- A good example is Zimbardo’s Prison Study.
- Word of the Day/Class Starter
- Finish A Class Divided Video. Turn in Video Guide.